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Dutch cryptocurrency firm Amdax has raised €30 million ($35 million) to launch AMBTS, a new bitcoin treasury venture targeting institutional investors, the company announced Tuesday.
The Amsterdam-based firm plans to list AMBTS on a Dutch exchange and will use the funding to begin strategic bitcoin purchases, joining a growing number of European companies adding cryptocurrency to their corporate balance sheets.
“The closing of this round is an important milestone,” said Lucas Wensing, CEO and AMBTS co-founder. “We now move forward with our bitcoin strategy, aiming to offer investors transparent access to this unique asset class.”
The fundraising effort positions Dutch crypto firm Amdax among a select group of companies betting on Bitcoin’s long-term value as a hedge and strategic reserve asset.
With the launch of AMBTS, Dutch crypto firm Amdax is introducing a treasury model that mirrors the approach of prominent firms integrating bitcoin into their corporate reserves. The AMBTS platform will allow institutional investors to gain exposure to Bitcoin through regulated and transparent channels, leveraging the Netherlands’ growing reputation as a hub for digital asset innovation.
According to the company, the newly raised funds will support the operational rollout of AMBTS, including regulatory compliance and exchange integration. This step comes as bitcoin continues to attract institutional investors despite market volatility and regulatory scrutiny.
Industry analysts view the move by Dutch crypto firm Amdax as a calculated effort to solidify its presence in Europe’s evolving digital finance ecosystem. The company’s emphasis on regulatory transparency could also appeal to traditional investors seeking secure crypto exposure.
Dutch crypto firm Amdax joins an expanding list of institutions establishing bitcoin treasuries. Among its peers are Treasury, a Dutch-based firm backed by U.S. billionaires Cameron and Tyler Winklevoss, and Strive, supported by former U.S. presidential candidate Vivek Ramaswamy. Additionally, Michael Saylor’s company, Strategy, continues to be a key example of aggressive corporate bitcoin accumulation.
This collective trend among corporate entities highlights the shifting perception of bitcoin — from speculative asset to legitimate treasury reserve. For Dutch crypto firm Amdax, AMBTS represents both an innovation in corporate finance and a statement of confidence in the long-term potential of decentralized assets.
As CEO Lucas Wensing noted, “We now move forward with our bitcoin strategy,” underscoring the company’s commitment to aligning with the new wave of institutional bitcoin adoption.
The successful €30 million funding round signals that investor confidence in bitcoin-related ventures remains strong, even amid fluctuating global markets. For Dutch crypto firm Amdax, this achievement not only provides operational capital but also validates its strategy of bridging traditional finance and the crypto economy.
With AMBTS poised to launch, Amdax’s model could influence how European institutions manage their digital reserves in the future. As more firms explore bitcoin as part of their financial infrastructure, Dutch crypto firm Amdax may find itself at the forefront of Europe’s next wave of crypto treasury innovation.
