Meta pilots USDC payments for creators in Colombia and Philippines via Solana and Polygon

Meta has begun offering stablecoin-based payouts to a limited group of Facebook and Instagram creators in Colombia and the Philippines, the company confirmed on April 30, marking its most concrete re-entry into cryptocurrency payments since the collapse of its Diem project.

Under the new Meta creators payout system, eligible creators in Colombia and the Philippines can receive earnings in USDC, a dollar-pegged stablecoin. The payments are facilitated through blockchain networks such as Solana and Polygon, allowing users to connect cryptocurrency wallets and access funds more directly.

The company has also published a detailed support guide outlining how the Meta creators payout process works, including wallet setup, transaction handling, and potential risks tied to cryptocurrency transfers. This structured rollout suggests a cautious but deliberate approach to integrating blockchain into its payment infrastructure.

How the Meta creators payout system works

At its core, the Meta creators payout model aims to simplify cross-border payments while reducing reliance on traditional banking systems. By using stablecoins like USDC, Meta enables creators to receive earnings that maintain a relatively stable value compared to more volatile cryptocurrencies.

Creators selected for the Meta creators payout program can link their digital wallets and receive payments directly on-chain. This approach may reduce transaction delays and fees, particularly in regions where access to global payment systems is limited.

The inclusion of networks like Solana and Polygon highlights Meta’s focus on scalability and low transaction costs. These blockchains are known for faster processing speeds compared to older networks, making them suitable for high-volume micropayments often associated with creator economies.

However, Meta has emphasized that users must understand the risks involved. The Meta creators payout documentation explicitly addresses issues such as wallet security, irreversible transactions, and volatility risks, even with stablecoins.

A renewed crypto push after Libra’s collapse

The Meta creators payout initiative represents a significant return to cryptocurrency-driven solutions after the company’s earlier efforts faltered. Meta previously attempted to launch Libra, later rebranded as Diem, but the project was ultimately shelved amid regulatory scrutiny and reputational challenges.

This new Meta creators payout strategy appears more targeted and less ambitious than Libra, focusing specifically on creator monetization rather than building a global digital currency. Earlier in 2026, reports indicated that Meta had approached external firms to support stablecoin payment infrastructure.

Among the companies linked to this effort is Stripe, which previously acquired stablecoin platform Bridge. Stripe is considered a potential partner in piloting elements of the Meta creators payout system, particularly in handling payment flows and wallet integration.

This partnership-driven approach may help Meta navigate regulatory concerns more effectively while still advancing its digital payment ambitions.

Strong earnings backdrop supports Meta creators payout expansion

The rollout of the Meta creators payout feature comes shortly after Meta reported strong first-quarter financial results. The company exceeded expectations in both revenue and earnings, supported by growth in daily active users and advertising impressions across its platforms.

Despite these gains, Meta has raised its projected capital expenditures for 2026 to between $125 billion and $145 billion, reflecting increased investment in infrastructure and emerging technologies. The Meta creators payout initiative fits within this broader strategy, as the company explores new revenue streams and engagement models.

Market reaction, however, has been mixed. Meta’s stock declined in overnight trading following the earnings release, even after a modest drop during regular trading hours. Analysts note that while short- and medium-term performance remains strong, long-term trends show slower momentum.

Still, the Meta creators payout system underscores the company’s commitment to evolving the creator economy. By integrating blockchain-based payments, Meta is positioning itself at the intersection of social media and decentralized finance.