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Avalanche Foundation to launch $1 billion AVAX treasury entity in U.S.

The move could reshape crypto treasuries as investors eye token-backed strategies.

by Victor Ohagwasi
2 hours ago
in Crypto News
Reading Time: 3 mins read
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Crypto market cap nears $4 trillion, trailing only world’s most valuable company

Crypto market cap nears $4 trillion, trailing only world’s most valuable company

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The Avalanche Foundation is preparing to launch an Avax treasury company in the United States as part of a $1 billion fundraising plan, according to a report from the Financial Times. Insiders familiar with the matter said the foundation will set up two U.S.-based entities to manage the initiative, designed to consolidate AVAX holdings at discounted rates.

The first Avax treasury company will be managed in partnership with web3 investment firm Hivemind Capital, with plans to raise up to $500 million from Nasdaq-listed companies. Crypto investor and SkyBridge Capital founder Anthony Scaramucci will act as an advisor on the deal.

“The goal is to create a sustainable treasury model that secures Avalanche’s long-term liquidity and market presence,” — unnamed source familiar with the negotiations, in comments reported by FT.

Two-phase strategy to build Avax treasury company

The foundation’s strategy is split into two phases. The first Avax treasury company could finalize its deal by the end of the month, raising half of the $1 billion target. The second phase, led by venture firm Dragonfly Capital, will operate through a special purpose acquisition vehicle (SPAC). That deal also targets $500 million but is not expected to close until October.

Both projects underline a broader industry trend: crypto foundations increasingly seeking treasury models to stabilize token ecosystems. Avalanche’s approach, however, sets it apart by focusing explicitly on building structured Avax treasury company vehicles, mirroring practices common in traditional finance.

“This represents a natural evolution of crypto treasuries, moving from ad hoc token holdings to institutionalized treasury management,” — David Pakman, Managing Partner, CoinFund, told Bloomberg in response to the wider market trend.

Market backdrop and risks for crypto treasuries

The plan for an Avax treasury company comes as shares of many crypto-hoarding firms, such as Metaplanet and Strategy, have seen sharp declines. These companies, often focused on Bitcoin and Ethereum accumulation, are facing investor skepticism over concentrated token strategies.

By contrast, Avalanche’s announcement coincides with a surge in altcoin-linked fundraising. According to market data provider Kaiko, companies have raised more than $16 billion in 2024 to purchase digital assets, with Solana- and Ethereum-linked tokens outperforming broader markets.

Yet risks remain. Analysts warn that concentrating such large amounts of AVAX under a single Avax treasury company could invite regulatory scrutiny in the U.S., especially given recent SEC actions against token-related investment vehicles.

Avax price reacts to treasury company plans

News of the Avax treasury company plan has already boosted investor sentiment. According to TradingView data, AVAX surged from $25 to over $29 within hours of the report. The token has gained more than 10% in 24 hours and 16% over the past week, approaching the $30 threshold.

Avalanche’s AVAX is on the rise after the treasury company deal goes viral
Source: TradingView

Technical signals suggest AVAX remains bullish, though short-term cooling may be imminent. The token’s RSI peaked above 70, indicating overbought territory, before pulling back to 62. Support is forming in the $27.50–$28 range, with resistance near $30.

“If Avalanche can hold above $28 on pullbacks, it will reinforce the bullish structure and validate the treasury plan’s market impact,” — Clara Medalie, Head of Research at Kaiko, said in a recent note.

What it means for crypto investors

For crypto investors, the establishment of an Avax treasury company marks a notable experiment in institutional-grade token management. By securing long-term AVAX liquidity through structured entities, the foundation is signaling confidence in both the asset’s future and its role within decentralized finance.

Still, the outcome hinges on execution. If fundraising targets are met and treasuries operate transparently, Avalanche could set a precedent for other blockchain foundations. If not, skeptics may view the move as another high-risk bet in a volatile market.

Either way, the emergence of an Avax treasury company model underscores how crypto projects are adopting Wall Street-style mechanisms to weather market cycles and attract institutional capital.

Tags: . crypto news$1BAvalanche FoundationAVAXAvax treasuryblockchaincompanyCryptocurrencydefidigital assetsecosystem growthfinancial infrastructurefund strategyinstitutional investmentmarket expansiontokenomicstreasury managementUS
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Victor Ohagwasi

Victor Ohagwasi

Helping Busy Founders, Startups & Creatives Tell Their Stories — Visually, Verbally & Virtually | Growth Hacker | Content Strategist | Ghostwriter | Digital Marketer | Helping Brands Rank Higher & Speak Louder

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